D-Met is a so-called de-metallization process that partly removes metal from a metallized film, leaving a clear window in an otherwise metallized design.
Backing printing inks with a metallized film gives the packaging excellent visual appeal as the colors appear metallic and shiny. With D-Met, we remove specific parts of the metal to reveal the product inside while still backing the printing inks with metal. The product is displayed like a clear window bag, and the colors have the brilliance of a metallized bag.
D-Met is the ideal process for creating a package that stands out on the shelf. In todays economy, differentiation is more important than ever, and D-Met will make the product pop on the shelf.
The concept of de-metallization is not new, but it has traditionally been done mostly in Asia, commanding a premium price and creating logistics issues with long lead times. A way around it has been the use of metallized inks that have a similar appearance, but the high cost of such inks has prevented wide-spread use. Multifilm Packaging is the only integrated converter in North America to offer the process.
D-Met can be applied to virtually any material; if it can be metallized, it can be de-metallized. And because Multifilm is an integrated converter with in-house extrusion, printing, metallization, lamination, and now de-metallization, D-Met is more cost-effective than ever.